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TOFONATION MasterClass

Learn to Build Your Own Business

Book your spot for a live MasterClass on WhatsApp or through our contact form. Ready for the full programme? Enrol in the TOFO Classroom below.

TOFO Classroom

The Full 12-Module Programme

Go beyond the live MasterClass with our complete self-paced course — 12 guided modules, workbooks and a final certificate. Browse every module below, then enrol to unlock the full lessons, decks and workbooks.

Enrol in TOFO Classroom

Inside the Classroom — All 12 Modules

A full, open preview of everything you will learn. Explore each module before you enrol.

Module 1: Design ThinkingModule 1

Design Thinking

Turn ideas into real solutions

Learn how successful entrepreneurs think. Design Thinking is a step-by-step way to understand your customer, define the real problem, generate ideas, build a simple prototype and test it before you spend money.

Module 2: Business Model CanvasModule 2

Business Model Canvas

Build your business blueprint

Map your whole business on one page. The Business Model Canvas covers customer segments, value proposition, channels, customer relationships, revenue streams, key resources, key activities, key partners and cost structure.

Module 3: Digital Marketing & Sales FunnelModule 3

Digital Marketing & Sales Funnel

Turn attention into sales

Understand the sales funnel and how to move a stranger from awareness to a paying, repeat customer using social media, content and simple paid ads.

Module 4: Branding & Business ComplianceModule 4

Branding & Business Compliance

Look professional and stay legal

Build a brand customers trust and understand the basics of registering and running a compliant business in South Africa.

Module 5: Value Proposition & Customer RelationshipsModule 5

Value Proposition & Customer Relationships

Stand out and keep customers

Define your Unique Selling Point (USP) and use WhatsApp as a simple CRM to build loyal customer relationships that bring repeat business.

Module 6: Operations & Quality ManagementModule 6

Operations & Quality Management

Run a consistent, quality business

Set up smooth day-to-day operations and simple quality checks so every product and every order meets the same high standard.

Module 7: Pricing & Costing StructureModule 7

Pricing & Costing Structure

Know your costs, grow your profit

Work out your true costs, set prices that are competitive and profitable, and understand margins, mark-up and break-even.

Module 8: Leadership & PartnershipModule 8

Leadership & Partnership

Build a team, grow together

Develop the leadership skills to build and manage a team, and learn how to form partnerships that help your business grow faster.

Module 9: Business Intelligence & Artificial IntelligenceModule 9

Business Intelligence & Artificial Intelligence

Smart data, smart decisions

Use simple data and modern AI tools to understand your business, make better decisions and save time on everyday tasks.

Module 10: Business Launch & Sustainable GrowthModule 10

Business Launch & Sustainable Growth

Your first 90 days

Plan a strong launch and build habits for sustainable growth. Learn what to focus on in your first 90 days of trading.

Module 11: Business Pitch & Final Project PreparationModule 11

Business Pitch & Final Project Preparation

Pitch with confidence

Put everything together into a clear business pitch and prepare your final project. Learn how to present your business idea with confidence.

Module 12: Final Business Project SubmissionModule 12

Final Business Project Submission

Final quiz & certificate

The final step. Complete the final quiz covering everything you have learned across the 12 modules. Pass with 70% or more to unlock your TOFO NATION certificate.

Ready to Join a MasterClass?

Reserve your place and we will confirm the next available session with you directly — or enrol in the full TOFO Classroom course.